Power BI Embedded Analytics: A Guide to Pricing & Feature Analysis

Discover pricing models, licensing options, & factors that influence the cost of Power BI. Make informed decisions about your analytics investment with us.

Integrate your CRM with other tools

Lorem ipsum dolor sit amet, consectetur adipiscing elit lobortis arcu enim urna adipiscing praesent velit viverra sit semper lorem eu cursus vel hendrerit elementum morbi curabitur etiam nibh justo, lorem aliquet donec sed sit mi dignissim at ante massa mattis.

  1. Neque sodales ut etiam sit amet nisl purus non tellus orci ac auctor
  2. Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti
  3. Mauris commodo quis imperdiet massa tincidunt nunc pulvinar
  4. Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti

How to connect your integrations to your CRM platform?

Vitae congue eu consequat ac felis placerat vestibulum lectus mauris ultrices cursus sit amet dictum sit amet justo donec enim diam porttitor lacus luctus accumsan tortor posuere praesent tristique magna sit amet purus gravida quis blandit turpis.

Commodo quis imperdiet massa tincidunt nunc pulvinar

Techbit is the next-gen CRM platform designed for modern sales teams

At risus viverra adipiscing at in tellus integer feugiat nisl pretium fusce id velit ut tortor sagittis orci a scelerisque purus semper eget at lectus urna duis convallis. porta nibh venenatis cras sed felis eget neque laoreet suspendisse interdum consectetur libero id faucibus nisl donec pretium vulputate sapien nec sagittis aliquam nunc lobortis mattis aliquam faucibus purus in.

  • Neque sodales ut etiam sit amet nisl purus non tellus orci ac auctor
  • Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti venenatis
  • Mauris commodo quis imperdiet massa at in tincidunt nunc pulvinar
  • Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti consectetur
Why using the right CRM can make your team close more sales?

Nisi quis eleifend quam adipiscing vitae aliquet bibendum enim facilisis gravida neque. Velit euismod in pellentesque massa placerat volutpat lacus laoreet non curabitur gravida odio aenean sed adipiscing diam donec adipiscing tristique risus. amet est placerat.

“Nisi quis eleifend quam adipiscing vitae aliquet bibendum enim facilisis gravida neque velit euismod in pellentesque massa placerat.”
What other features would you like to see in our product?

Eget lorem dolor sed viverra ipsum nunc aliquet bibendum felis donec et odio pellentesque diam volutpat commodo sed egestas aliquam sem fringilla ut morbi tincidunt augue interdum velit euismod eu tincidunt tortor aliquam nulla facilisi aenean sed adipiscing diam donec adipiscing ut lectus arcu bibendum at varius vel pharetra nibh venenatis cras sed felis eget.


Power BI embedded analytics has become a popular choice for businesses looking to embed data analytics into their applications. However, one of the major criticisms of the platform is its pricing. While many argue that the features and functionality offered by Power BI embedded analytics are worth the cost, others believe that the pricing isn't justified.

In this guide, we'll take an in-depth look at the platform's pricing model, exploring the advantages and disadvantages of using Power BI embedded analytics. We'll also discuss how businesses can make an informed decision about whether or not to invest in this tool. 

It's important to note that while Power BI embedded analytics is a powerful platform, it may not be suitable for all embedded analytics needs. As such, it's crucial for businesses to weigh the pros and cons before deciding to use Power BI Embedded Analytics.

What is Power BI Embedded Analytics and How Does it Help?

Power BI embedded analytics is a powerful tool that allows businesses to integrate interactive and customizable analytics dashboards directly into their applications. This enables users to gain insights and make data-driven decisions without leaving the application interface. With its wide range of features and capabilities, Power BI embedded analytics has become a popular choice for organizations looking to enhance their applications with advanced data visualization and analytics capabilities.

How does it work?

  • The process of embedding Power BI analytics into an application involves a few steps. First, the ISV or developer needs to create a workspace collection in Azure that will host the embedded analytics. This workspace collection provides the necessary infrastructure to store and manage the embedded analytics content.
  • Next, the developer needs to create/have an application that will host the embedded analytics. This application acts as a bridge between the end-users and the embedded analytics content.
  • Once the application is created, the developer can use the Power BI API to authenticate the application and access the embedded analytics content. The API provides a range of functionality, including the ability to create, read, and update Power BI reports, dashboards, and visualizations.
  • Once the embedded analytics content is created, the developer can use the API to embed it into the application. The embedded analytics can be customized to match the look and feel of the application, and the end-users can interact with it seamlessly without leaving the application.

In summary, Power BI embedded analytics allows developers to extend the power of Power BI analytics to their applications. By embedding the analytics into their applications, developers can provide their end-users with a seamless and integrated analytics experience.

Power BI Embedded Analytics Features

Power BI embedded analytics offers a wide range of features that enable businesses to create interactive and visually appealing analytics dashboards within their applications. Some of the key features include:

a. Data visualization: Power BI embedded analytics provides a robust set of data visualization options, including charts, graphs, maps, and tables. These visualizations can be customized to match the branding and design of your application.

b. Interactive filters: Users can apply filters to the embedded reports and dashboards to drill down into specific data subsets. This enhances the level of interactivity and allows users to explore the data from different perspectives.

c. Real-time updates: Power BI embedded analytics supports real-time data updates, enabling users to view the latest insights and trends without delay. This is particularly useful for applications that require up-to-date information for decision-making.

d. Embedding capabilities: Power BI embedded analytics seamlessly integrates with existing applications, allowing businesses to embed analytics directly within their interfaces. This provides a seamless user experience and eliminates the need for users to switch between different applications.

e. Security and access control: Power BI embedded analytics offers robust security features, including authentication, access control, and data encryption. This ensures that sensitive data remains protected and only authorized users can access the embedded analytics.

Advantages and Disadvantages of Power BI Embedded Analytics

Though a powerful tool, Power BI embedded analytics has its own unique set of advantages and disadvantages. 


  1. Scalability: Power BI Embedded Analytics allows businesses to scale their reporting needs as their data grows, without the need for additional infrastructure.
  1. Customizable: Power BI Embedded Analytics can be customized to fit the needs of different businesses, making it a versatile tool that can be adapted to many different use cases.
  1. Interactive: Power BI Embedded Analytics provides interactive visualizations that allow users to explore data and discover insights in a more engaging way.
  1. Integration: Power BI Embedded Analytics can be integrated with other Microsoft products, making it easier for businesses to incorporate data insights into their existing workflows.


  1. Complexity: Power BI Embedded Analytics can be complex to set up and use, requiring technical expertise that may not be available in all organizations.
  1. Security: Power BI Embedded Analytics requires careful management of security measures to ensure that sensitive data is not exposed to unauthorized users.
  1. Learning Curve: Power BI Embedded Analytics has a steep learning curve, and users may require training to fully understand how to use it effectively. This adds a significant amount to the overall cost as the end-users/users need to be trained thoroughly of the platform.
  1. Cost: Power BI Embedded Analytics can be expensive, especially for small businesses or those with limited budgets.

DataBrain is a cost-effective analytics solution that offers comprehensive features to help businesses make informed decisions. Compared to Power BI Embedded analytics, DataBrain's pricing is competitive, making it an excellent choice for businesses looking for an efficient and affordable analytics solution.

Understanding Power BI Embedded Analytics Pricing

When considering Power BI embedded analytics, it is essential to understand its pricing model. Power BI offers a flexible pricing structure that allows businesses to choose a plan that best suits their needs and budget.

The pricing for Power BI embedded analytics is based on two main factors: capacity and usage. Capacity refers to the amount of computing resources allocated to your application, while usage refers to the number of interactions or queries performed by your application users.

Several factors can affect the pricing of Power BI embedded analytics. These include:

Capacity: The more capacity you require, the higher the pricing will be. Businesses with high data processing needs may need to opt for higher capacity plans, which can be more expensive.

Usage: The number of interactions and queries performed by your application users can also impact the pricing. The more users and interactions you have, the higher the pricing will be.

Data Volume: The amount of data that needs to be processed and analyzed can also affect the pricing. Larger datasets may require higher capacity plans, which can increase the overall cost.

Additional costs: Power BI Embedded Analytics offers various advanced features and functionalities, such as AI-powered insights and real-time streaming. However, these features may come at an additional cost, so businesses should consider their requirements and budget before opting for them.


The number of users accessing the embedded analytics within your application can have a significant impact on pricing. Power BI Embedded Analytics offers different pricing tiers based on the number of users, allowing businesses to choose a plan that aligns with their user base.

The amount of data processed by the embedded analytics also affects pricing. If your application requires processing large volumes of data or real-time data updates, you may need to opt for a higher capacity plan, which may incur additional costs.

The level of interactivity required by your application's users is another factor that can influence pricing. Power BI Embedded Analytics offers different levels of interactivity, such as drill-through capabilities and filters. More advanced interactivity features may be available in higher-priced plans.

Lastly, the frequency of updates to your embedded analytics can impact pricing. If your application requires frequent updates to the reports and dashboards, you may need to consider a higher capacity plan to accommodate the increased workload.

Power BI Embedded Analytics Pricing Plans and Options

Power BI Embedded is a powerful feature that allows users to embed Power BI reports and dashboards within custom applications or web pages. It offers several pricing and licensing options to meet the needs of small enterprises, startups, and major corporations. In this section, we will explore the different licensing options available for Power BI Embedded, the pricing models, and which option is best suited for your organization.

  1. Free Trial: Businesses can start with a free trial to explore the features and functionalities of Power BI Embedded Analytics. This allows businesses to assess the tool's suitability before committing to a paid plan.
  1. Pay-As-You-Go Pricing Model - This model is suitable for organizations that require occasional report embedding. Users can pay only for what they use, with no upfront cost. The pricing is based on the number of renderings, which means the number of times a report is loaded and viewed by a user. The cost per rendering varies depending on the capacity type and region. This pricing model is ideal for startups and small businesses that require occasional report embedding.
  1. Capacity Pricing Model - This model is designed for organizations that require a large number of renderings. Capacity pricing is available in two forms: A) Power BI Embedded Premium and B) Power BI Embedded Premium Per User.
  1. Power BI Embedded Premium: This option provides dedicated capacity for organizations that require a large number of renderings and advanced features. The pricing is based on the number of nodes and cores required. The cost ranges from $20,000 per year for 1 node and 8 cores to $200,000 per year for 16 nodes and 64 cores
  1. Power BI Embedded Premium Per User: This newer option provides premium features on a per-user basis. It offers organizations a more cost-effective option to access premium features without the need for dedicated capacity. The cost is $20 per user per month, with a minimum of 100 users required.
  1. Power BI Embedded Report Server - This option is an on-premises solution designed for organizations with regulatory or compliance issues. The cost is $20,000 per server license, which includes one year of software assurance

It's important to note that Power BI Embedded requires a Power BI Pro license for report creation and editing. However, users who only need to view and interact with embedded reports and dashboards do not require a Power BI Pro license.

4. Node-based pricing

Power BI Embedded Analytics has a predictable hourly rate based on the type of node(s) deployed. The total cost depends on the node type chosen and the number of nodes deployed. Node types differ based on the number of V-cores and RAM. It is recommended that ISVs buy Power BI Embedded, while enterprises buy Power BI Premium. In order to embed in a production environment, a capacity must be purchased. Autoscaling is not available in Embedded Premium capacities, and traffic may experience delays during overload. Utilization is evaluated every 30 seconds through interactive and background utilization.

In conclusion, choosing the right licensing option for Power BI Embedded depends on your organization's needs. If you require occasional report embedding, the pay-as-you-go pricing model is a cost-effective option. If you need dedicated capacity and advanced features, Power BI Embedded Premium is the best option. If you have a large number of users who require premium features, Power BI Embedded Premium Per User is a more cost-effective option. Finally, if you have regulatory or compliance issues, Power BI Embedded Report Server is the best option.

The Final Verdict

Power BI Embedded is an excellent solution for embedding reports and dashboards from into your web application or website. With its advanced features and capabilities, it has become one of the stalwarts in embedded analytics.This also makes it too complex for SMB's and even for certain enterprises due to various unpredictable components like capacity which is difficult to predict. 

 However, the disadvantages that come along with it, such as the high pricing, make it less than ideal for certain organizations. 

Fortunately, there are various alternatives to this tool, such as DataBrain, a single SDK to add enterprise-grade BI and reporting to applications.

DataBrain presents a seamless and intuitive user experience that offers robust customization options and seamless integration. It is definitely more predictable and offers a SaaS friendly pricing scheme. These features make it a compelling alternative to Power BI Embedded Analytics pricing. By selecting DataBrain, businesses can overcome the high pricing associated with analytics solutions and opt for a cost-effective option that aligns with their budgetary constraints.

DataBrain's competitive pricing does not come at the expense of its features or functionalities. Users can access data, interact with it, create interactive dashboards, perform data analysis, and collaborate within the platform. With DataBrain, businesses can enjoy the benefits of embedded analytics, including real-time data insights, enhanced user experience, and scalability, without breaking the bank.

Features of Databrain

DataBrain is an embedded analytics software that helps businesses to create customer-facing reports, analytics, and dashboards in just a few days. It offers various features that can help users unlock the full potential of their data and gain valuable insights for their business.

Here are some of the key features of DataBrain:

  1. Data Connectivity: DataBrain offers data connectivity to multiple sources, including cloud-based and on-premises data sources. This feature allows users to easily integrate their data from various sources, making it easier to understand and analyze.
  1. Collaboration Capabilities: DataBrain allows multiple users to collaborate on the same project simultaneously. This feature promotes teamwork and enables users to share insights and ideas with each other, leading to more accurate and comprehensive analytics.
  1. Data Security: With DataBrain, data security is a top priority. It offers advanced encryption and access control, ensuring that only authorized users have access to sensitive data.
  1. Data Governance: DataBrain provides data governance with quality rules and lineage monitoring. This feature ensures that data is of high quality and that any changes made to it are tracked and monitored, providing users with a clear understanding of how their data has been modified.
  1. Auditing and Version Control: DataBrain offers auditing and version control, which enables users to track changes made to their data and provides a complete history of all modifications. This feature is especially useful in regulated industries where compliance is critical.
  2. Customizable Dashboards: DataBrain provides customizable dashboards that allow users to create visualizations and reports that are tailored to their specific needs. This feature allows users to gain insights quickly and easily, making it easier to make informed decisions.
  1. Affordability: DataBrain stands out for its affordability compared to other analytics platforms in the market, such as Tableau. Its pricing options are budget-friendly, offering businesses of all sizes the opportunity to access advanced analytics capabilities without incurring high costs. This makes it an ideal choice for organizations looking to maximize their return on investment in analytics.
  1. Easily scalable: DataBrain's infrastructure is built to handle massive volumes of data and support growing user bases, ensuring optimal performance even with complex queries and calculations. The platform can efficiently process and analyze large datasets, and as businesses expand and their data needs increase, DataBrain can seamlessly scale to meet their evolving requirements

Overall, DataBrain is a powerful embedded analytics software that offers a wide range of features to help businesses unlock the full potential of their data. Whether you need to analyze customer data, track sales performance, or monitor business metrics, DataBrain can help you gain valuable insights and make informed decisions. So what are you waiting for?

Discover concealed insights and correlations in your data and produce captivating data visualizations with DataBrain!


Who are Power BI Embedded Analytics competitors?

Some competitors include:

DataBrain: DataBrain is an advanced analytics platform offering detailed customization options for developers to build a reporting dashboard hassle-free. The best part is developers do not require IT support and the data team to build a data visualization dashboard.

Microsoft Power BI: Power BI offers robust analytics and visualization capabilities and integrates well with other Microsoft products and offers seamless connectivity to various data sources.

QlikView: QlikView is known for its powerful data discovery and visualization features providing user-friendly interface, advanced analytics capabilities, and a strong focus on self-service data exploration.

Looker: Looker is a cloud-based platform that offers data exploration, visualization, and embedded analytics solutions. It also provides a unified data model.

Sisense: Sisense is an all-in-one business intelligence platform that allows users to combine data from multiple sources, create interactive dashboards, and perform advanced analytics with a strong emphasis on data preparation and modeling.

Who is DataBrain for?

DataBrain is designed for businesses of all sizes and industries that seek to leverage advanced analytics and visualization capabilities. It caters to a wide range of users, including Business Analysts, Data Scientists, Decision Makers, Executives, Developers and IT Professionals.

Can I try Power BI Embedded Analytics before purchasing?

Yes, Microsoft offers a free trial of Power BI Embedded Analytics. This allows businesses to explore the features and capabilities of the tool before making a purchase decision.

Can I change my Power BI Embedded Analytics pricing plan later?

Yes, you can change your pricing plan later based on your evolving business needs. Microsoft offers flexibility in upgrading or downgrading your capacity and user licenses.

Are there any additional costs apart from the pricing plans?

Depending on your specific requirements, there may be additional costs associated with features such as data refreshes, API calls, or premium capacity. It is important to review the pricing details and consult with Microsoft representatives to understand the complete cost structure.

Build Customer Facing dashboards, 10X faster

Start Building

Make customer facing analytics your competitive advantage.